American Sommelier is revolutionizing the way the world thinks about wine. Committed to empowering both the consumer and professional to make informed and intelligent choices, the organization serves as a forum where all wine lovers may gather to speak as equals. American Sommelier offers a comprehensive curriculum of wine education and provides a wide range of additional benefits to its members. The organization hosts seminars, tastings, and networking opportunities to enhance knowledge and skills and to promote a vibrant wine community. Since 1998, American Sommelier has hosted the biennial “Best Sommelier in America” competition that recognizes excellence in the wine service industry. The organization creates custom experiential and advisory services for individuals, groups, and corporations both in and out of the hospitality industry. From cellar consultation and wine list development to job placement and insider wine journeys, American Sommelier’s mission remains the same: to cultivate awareness, understanding, and appreciation for wine.